Brainshark Sponsors Sales 2.0 Conference, Showcasing Proven Practices for Applying Web 2.0 Technologies to Increase Sales

Geoffrey Moore, Michael Bosworth, Joe Galvin, David Berman, and other industry luminaries headline agenda for San Francisco event

San Mateo, Calif., July 31, 2007

Brainshark, in collaboration with Oracle (NASDAQ: ORCL), Cisco WebEx (NASDAQ: CSCO), InsideView, Landslide Technologies, Genius.com., and dozens of other industry leading companies, announced today its founding sponsorship of the inaugural Sales 2.0 Conference, to be held at the St. Regis Hotel in San Francisco October 29-30, 2007. "Sales 2.0" simply means integrating the power of Web 2.0 technologies with proven sales techniques to increase sales velocity and volume. The Sales 2.0 Conference will demonstrate how combining next-generation Web technologies such as web conferencing, social networking, prospect databases, and web site monitoring services with innovative sales processes can dramatically accelerate the sales cycle.

"To succeed in today's competitive sales environment, organizations need to enable their sales force to focus on closing deals and driving revenue" said Joe Gustafson CEO of Brainshark. "By leveraging innovative on-demand tools and services available to maximize the sales process, companies can empower their teams to more effectively communicate with prospects, close deals faster and drive bottom line results."

The Sales 2.0 event will address industry trends and key topics such as: The "MySpace Generation" meets the Workplace, Volume Selling in an On-Demand World, Integrating On-line and Relationship Selling, and Making E-Mail Marketing Work for Your Sales Organization. The conference will feature thought leaders including Geoffrey Moore, best-selling author of "Crossing the Chasm"; Michael Bosworth, Founder of Solution Selling and author of "Customer Centric Selling"; Joe Galvin, vice president of Sirius Decisions; and David Berman, President of Worldwide Sales at WebEx Communications (now Cisco WebEx). For a list of additional speakers, please see www.sales20conf.com.

Be a Part of Sales 2.0 2007

To take advantage of early-bird registration rates and to find out more about the Sales 2.0 Conference program, as well as sponsorship and speaking opportunities, please visit www.sales20conf.com.

About Brainshark Inc.

Brainshark is the leader in on-demand presentations, transforming static business content into high-impact communications. Delivered via Software-as-a-Service (SaaS), Brainshark enables audiences to access and engage with business content when and how they want. Users also can access the Brainshark Content Network, the premier online marketplace for on-demand, user-generated business content. More than 1,000 companies - including a third of the Fortune 100 - rely on Brainshark software and services to help sales, marketing, training and HR experts cost-effectively deliver measurable results to their organizations. For more information, visit www.brainshark.com.