Insurance Customer Case Studies & Quotes

Learn how Brainshark Insurance customers are using Brainshark to communicate with employees, brokers, agents, and distributors.

Life Insurance Company of the Southwest


"LSW is having a record sales year in this unstable economy. Our sales are up 50 percent over last year. I credit Brainshark with our fast, successful sales start up."
Keith Young

At Life Insurance Company of the Southwest, we introduced our new Guaranteed Lifetime Income Rider on our single premium indexed annuities. Our sales desk was immediately flooded with calls from our agents. Unfortunately, the average call was 30 to 40 minutes, and the agents still had a difficult time understanding this new rider. We were slammed with long wait times and frustrated agents. We developed a Brainshark on the rider and how it works with our annuities. It was very successful and well received by our field associates. When an agent or independent marketing organization called our Sales Desk about the rider, we immediately sent them the Brainshark. We later called to review the rider and its features. We reduced the amount of call time significantly and our agents were trained on how the rider worked. Our product rollout was the most successful in LSW's history. Our agents were able to get trained and were able to sell the rider immediately to their clients. LSW is having a record sales year in this unstable economy. Our sales are up 50 percent over last year. I credit Brainshark with our fast, successful sales start up. It is a great product that we will continue to use for agents and policyholders. Thank you.

Collins & Assoc.


"With the use of Brainshark we were able to provide the platform to deliver this training in a cost effective way while still being able to ensure that the employees were receiving the necessary level of training to perform their job safely."
Sean Reilly

Our company has experienced a new level of service that we are able to provide since the implementation of Brainshark for our clients. As a training tool Brainshark has been superb, it allows us to provide industry specific training while including pictures and examples of the clients workplace. The possibilities are nearly endless and given our diverse book of business we have been able to provide value added service time and time again through the use of Brainshark. The ability to deliver, track and present data is like none other and is the reason we love it so much. Through the use of Brainshark we can provide consistent and effective training to clients with one location or one hundred locations. Brainshark has allowed us to distinguish ourselves above our competition and gain a leading edge in customer relations and valuable services.

One of our biggest success stories involves using Brainshark to provide Hazardous Materials Delivery Drivers with DOT required safety training. The client has multiple locations all over the state and they had historically struggled with providing this training to employees as it was hard to get them together in one location at once. Also they struggled with the practicality of holding a class for one or two new employees. With the use of Brainshark we were able to provide the platform to deliver this training in a cost effective way while still being able to ensure that the employees were receiving the necessary level of training to perform their job safely.

We look forward to continued success with Brainshark."

Insurance


"...simply because of the ease of reaching so many distributors with a controlled and refined message."
Jeff Baechle

In May of 2007 we began using Brainshark. After the initial usage we felt the resource was worthy of more attention than we were giving it simply because of the ease of reaching so many distributors with a controlled and refined message. In September 2007 we began focusing on bringing content that is delivered weekly in the form of live webinars to the Brainshark platform. Within a 3 month period we were able to develop training and sales content that was solely used in seminar and webinar formats to the Brainshark format. Next, we developed a landing page so all of our distributor training was available 24/7. To further this, our distibutors who have distributors of their own, began posting our content on their websites to train employees, brokers, agents, as well as their contracted distributors. We had gone from zero Brainshark views per month to 2500 in a short period of time. Next we started developing consumer content to help our distributors sell our products to their clients instead of a competitors product. In May of 2008 two of our top five viewed Brainsharks were consumer sharks and total views were just under 5200! Development of additional product consumer sharks is going on right now.

Life Insurance


"I'll be in the million dollar club, faster then any other agent has gotten there."
Keith Michalak

My tale of Brainshark is very simple and sweet. It is all about how technology in this world is now very crucial in this industry. I am a insurance consultant, and I know I don't have to tell you how exciting this business is. I am also new to the industry, so my challenges have been five fold to break into this business running. While attending my corporate training, I had discovered we had this service. In a brief survey of some of the other agents around the office, I learned and interesting thing. I knew I was new to this in regards to my age, but now I discoved I could be new with my technique. The old boys, as we'll call them, had no interest in such nonsense as Brainshark. I, on the other hand, saw an opportunity. The old school boys, who have large books of business, still roll on the route 66 highway. A network or guys so strong that a martini at happy hour was bringing in BOR letters the next day. This, of course, was not happening for me... no matter how many happy hours I went to. The discovery of how business has changed prompted me to try Plan B. A phone call and a smiling face wasn't getting me anywhere. I needed another way in.

I set up my brainshark on a Wednesday. I, who had done some DJing while in college, quickly cut through that script like a sixty second spot for Rolaids. I was going to cure peoples' pains. I was going to do it with the enthusiasm of attending the super bowl. I now skipped the receptionist peering over the counter at me as I walked into a new prospect. I avoided the interrogation on the phone, when I tried to speak with the decision maker. I simply now got the prospect to hear my voice, see my face, and do it all on THEIR own time. I had my first appointment set up on Friday. I now have a system of using mailings and my Brainshark. The old boys are all flustered and still mock my new methods. I'll be in the million dollar club, faster then any other agent has gotten there. Just call me JAWS"